Books like Brand Failures

12 books to read next

• The Hero and the Outlaw Margaret Mark, Carol S. Pearson 7.0 h
• Brandwashed Martin Lindstrom 5.3 h
• Designing Brand Identity Alina Wheeler 4.4 h
• Building a Story Brand Donald Miller 4.2 h
• Brand Leadership David A. Aaker, Erich Joachimsthaler 6.8 h
• Brands and Branding Rita Clifton, John Simmons, Sameena Ahmad, The Economist 4.7 h
• The 22 Immutable Laws of Branding Al Ries 4.0 h
• Positioning Al Ries, Jack Trout 4.5 h
• Fashion Brands Mark Tungate 4.7 h
• Building A StoryBrand Donald Miller 4.4 h
• The Brand Gap Marty Neumeier 3.5 h
• Strategic Marketing David W. Cravens, Nigel Piercy 13.8 h

How long each takes

The Hero and the Outlaw Margaret Mark, Carol S. Pearson 7.0 h Brandwashed Martin Lindstrom 5.3 h Designing Brand Identity Alina Wheeler 4.4 h Building a Story Brand Donald Miller 4.2 h Brand Leadership David A. Aaker, Erich Joachimsthaler 6.8 h Brands and Branding Rita Clifton, John Simmons, Sameena Ahmad, The Economist 4.7 h The 22 Immutable Laws of Branding Al Ries 4.0 h Positioning Al Ries, Jack Trout 4.5 h Fashion Brands Mark Tungate 4.7 h Building A StoryBrand Donald Miller 4.4 h The Brand Gap Marty Neumeier 3.5 h Strategic Marketing David W. Cravens, Nigel Piercy 13.8 h

Bar height shows length. Estimated at 250 words a minute.