How long does it take to read The 22 Immutable Laws of Branding?
how to build a product or service into a world-class brand
The 22 Immutable Laws of Branding by Al Ries takes about 4 hours 1 minute to read at 250 words a minute.
About 4 hours 1 minute
A weekend read
First published 1998. 219 pages, about 60,225 words.
9 days at 30 minutes a day
Estimate based on 275 words per page.
At other speeds
| Slow, 150 words a minute | 6 hours 42 minutes |
| Average, 250 words a minute | 4 hours 1 minute |
| Fast, 400 words a minute | 2 hours 31 minutes |
The page count is the median across 3 editions, so your copy may differ. How we calculate.
About the book
This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding
Subjects: Management, Internet marketing, Brand name products, Marketing, Decision making, Branding (Marketing)
