Books like Brand Leadership
David A. Aaker, Erich Joachimsthaler
Brand Leadership is 368 pages, about 6 hours 45 minutes at 250 words a minute.
12 books to read next
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Strategic Marketing 13.8 h -
Marketing 11.2 h -
Building a Story Brand 4.2 h -
Brands and Branding 4.7 h -
The Hero and the Outlaw 7.0 h -
Positioning 4.5 h -
Brand Failures 5.2 h -
Selling 8.0 h -
Principles of Customer Relationship Management 9.5 h -
The Marketer's Guide to Public Relations in the 21St Century 5.4 h -
Designing Brand Identity 4.4 h -
The Business of Fashion 11.0 h
How long each takes
Strategic Marketing 13.8 h Marketing 11.2 h Building a Story Brand 4.2 h Brands and Branding 4.7 h The Hero and the Outlaw 7.0 h Positioning 4.5 h Brand Failures 5.2 h Selling 8.0 h Principles of Customer Relationship Management 9.5 h The Marketer's Guide to Public Relations in the 21St Century 5.4 h Designing Brand Identity 4.4 h The Business of Fashion 11.0 h Bar height shows length. Estimated at 250 words a minute.