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How long does it take to read Developing Business Strategies?

David A. Aaker

Developing Business Strategies by David A. Aaker takes about 6 hours 49 minutes to read at 250 words a minute.

About 6 hours 49 minutes

A weekend read

First published 1984. 372 pages, about 102,300 words.

14 days at 30 minutes a day

Estimate based on 275 words per page.

At other speeds

Slow, 150 words a minute 11 hours 22 minutes
Average, 250 words a minute 6 hours 49 minutes
Fast, 400 words a minute 4 hours 16 minutes

The page count is the median across 6 editions, so your copy may differ. How we calculate.

About the book

Using vivid case studies, Developing Business Strategies helps you to move beyond reactive problem solving toward the development and realization of sound strategic objectives for your company. Providing both the framework and the tools necessary to make strategy development and strategy review efforts effective, this book shows you how to: conduct a structured external and internal analysis of a business with confidence; develop sustainable competitive advantages by creating assets, competencies, and strategies; make strategic investment decisions to generate growth; organize to support strategies; and compete strategically in hostile, growth, and global contexts.

Subjects: Strategic planning, Marketing, Management, Planification stratégique, Strategisch management, Marketing, management

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