How long does it take to read The Marketing of Nations?
a strategic approach to building national wealth
The Marketing of Nations by Philip Kotler takes about 8 hours 16 minutes to read at 250 words a minute.
About 8 hours 16 minutes
A week or two of reading
First published 1997. 451 pages, about 124,025 words.
17 days at 30 minutes a day
Estimate based on 275 words per page.
At other speeds
| Slow, 150 words a minute | 13 hours 47 minutes |
| Average, 250 words a minute | 8 hours 16 minutes |
| Fast, 400 words a minute | 5 hours 10 minutes |
The page count is the median across 1 edition, so your copy may differ. How we calculate.
About the book
The Marketing of Nations is the first book in its field to connect macroeconomic public policy with the microeconomic behavior of industries, firms, and consumers, and the first to apply strategic planning to the building of national wealth. Step by step, the authors show how managers, corporate strategists, and government policymakers and planners can determine the pathways that will best achieve economic development in the context of world markets. With plentiful case material on Japan, the Four Tigers, China, India, Southeast Asia, Latin America, and Eastern Europe, the authors provide the first comprehensive synthesis of economic, political, and cultural factors that affect economic progress in all nations, both industrial and developing.
Subjects: Economic policy, Industrial policy, Economic development
