ShelfLook
Tools About
Cover of The Fortune at the Bottom of the Pyramid

How long does it take to read The Fortune at the Bottom of the Pyramid?

C. K. Prahalad

The Fortune at the Bottom of the Pyramid by C. K. Prahalad takes about 7 hours 55 minutes to read at 250 words a minute.

About 7 hours 55 minutes

A weekend read

First published 2004. 432 pages, about 118,800 words.

16 days at 30 minutes a day

Estimate based on 275 words per page.

At other speeds

Slow, 150 words a minute 13 hours 12 minutes
Average, 250 words a minute 7 hours 55 minutes
Fast, 400 words a minute 4 hours 57 minutes

The page count is the median across 10 editions, so your copy may differ. How we calculate.

About the book

The world's most exciting, fastest-growing new market?It's where you least expect it: at the bottom of the pyramid. Collectively, the world's billions of poor people have immense entrepreneurial capabilities and buying power. You can learn how to serve them and help millions of the world's poorest people escape poverty.It is being done—profitably. Whether you're a business leader or an anti-poverty activist, business guru Prahalad shows why you can't afford to ignore "Bottom of the Pyramid" (BOP) markets.In the book and accompanying CD videos, Prahalad presents...Why what you know about BOP markets is wrong A world of surprises—from spending patterns to distribution and marketingUnlocking the "poverty penalty"The most enduring contributions your company can make Delivering dignity, empowerment, and choice—not just productsCorporations and BOP entrepreneurs Profiting together from an inclusive new capitalism

Subjects: Business, Economic aspects of Globalization, Economic assistance, Globalization, International business enterprises, Non-governmental organizations

Books like this

Popular books of similar length