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Cover of The Creative Economy

How long does it take to read The Creative Economy?

How People Make Money from Ideas

John Howkins

The Creative Economy by John Howkins takes about 5 hours 4 minutes to read at 250 words a minute.

About 5 hours 4 minutes

A weekend read

First published 2001. 276 pages, about 75,900 words.

11 days at 30 minutes a day

Estimate based on 275 words per page.

At other speeds

Slow, 150 words a minute 8 hours 26 minutes
Average, 250 words a minute 5 hours 4 minutes
Fast, 400 words a minute 3 hours 10 minutes

The page count is the median across 3 editions, so your copy may differ. How we calculate.

About the book

Britain makes more money from music than from its car industry. In the United States the core copyright industries achieved foreign sales and exports of $60.18 billion - a figure which surpasses, for the first time, every other export sector, including automobiles, agriculture and aircraft. Howkins sets out to explore how we can harness creativity and the industry it sustains to our common interests. This book is not about information and the information society. It is about more basic matters, what we humans want and what we are good at.

Subjects: Management, Creative ability in business, Intellectual property, Technological innovations, New products, Wirtschaft

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