How long does it take to read Successful Direct Marketing Methods?
Bob Stone, Ron Jacobs
Successful Direct Marketing Methods by Bob Stone, Ron Jacobs takes about 10 hours 33 minutes to read at 250 words a minute.
About 10 hours 33 minutes
A week or two of reading
First published 1975. 575 pages, about 158,125 words.
22 days at 30 minutes a day
Estimate based on 275 words per page.
At other speeds
| Slow, 150 words a minute | 17 hours 34 minutes |
| Average, 250 words a minute | 10 hours 33 minutes |
| Fast, 400 words a minute | 6 hours 35 minutes |
The page count is the median across 9 editions, so your copy may differ. How we calculate.
About the book
This newly revised and expanded edition of direct marketing's classic work takes the reader step-by-step through the entire direct marketing process - from the why's and how's of successful creative to the business side of profitable direct marketing to the new world of interactive media and relational databases. All media are covered, including the traditional areas of print, broadcast, co-op, and telemarketing, as well as the new electronic and interactive media.
Subjects: Direct marketing, Sales & marketing, Business & Economics, Business / Economics / Finance, Business/Economics, Marketing - Direct
