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How long does it take to read My Life in Advertising & Scientific Advertising?

Claude C. Hopkins

My Life in Advertising & Scientific Advertising by Claude C. Hopkins takes about 5 hours 50 minutes to read at 250 words a minute.

About 5 hours 50 minutes

A weekend read

First published 1966. 318 pages, about 87,450 words.

12 days at 30 minutes a day

Estimate based on 275 words per page.

At other speeds

Slow, 150 words a minute 9 hours 43 minutes
Average, 250 words a minute 5 hours 50 minutes
Fast, 400 words a minute 3 hours 39 minutes

The page count is the median across 9 editions, so your copy may differ. How we calculate.

About the book

This volume contains two landmark books by Claude C. Hopkins. Scientific Advertising—the classic primer still read by today's top copywriters—was originally written in 1923. Four years later, he finished his autobiography, My Life in Advertising.

Subjects: Psychological aspects of Advertising, Advertising personnel, Advertising, Psychological aspects, Biography, Advertising, biography

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