How long does it take to read Digital Marketing Strategy?
Simon Kingsnorth
Digital Marketing Strategy by Simon Kingsnorth takes about 7 hours 24 minutes to read at 250 words a minute.
About 7 hours 24 minutes
A weekend read
First published 2016. 404 pages, about 111,100 words.
15 days at 30 minutes a day
Estimate based on 275 words per page.
At other speeds
| Slow, 150 words a minute | 12 hours 21 minutes |
| Average, 250 words a minute | 7 hours 24 minutes |
| Fast, 400 words a minute | 4 hours 38 minutes |
The page count is the median across 10 editions, so your copy may differ. How we calculate.
About the book
"Digital and social media are essential aspects of a marketing department's function; therefore, it is important that they are integrated into the organization's wider goals. Uniting digital marketing techniques with business strategy and established marketing models such as the 7 P's, Porter's Five Forces, and Customer Lifetime Value, author Simon Kingsnorth demonstrates how to formulate the best strategy for a company. Rather than presenting a "one size fits all" model, Kingsnorth brings various strategies to life through case studies, charts, illustrations, and checklists. Digital Marketing Strategy covers what digital marketing is, how to budget and forecast, acquisition, personalization, customer service, user experience, content strategy, how to analyze and perform social measurements, and how to structure and present a digital marketing plan in order to win support and funding"-- "The modern marketer needs to learn how to employ strategic thinking alongside the use of digital media to deliver measurable and accountable business success. Digital Marketing Strategy covers the essential elements of achieving exactly this by guiding you through every step of creating your perfect digital marketing strategy. It contains analysis of the essential techniques and platforms of digital marketing including social media, content marketing, SEO, user experience, personalization, display advertising and CRM, as well as the broader aspects of implementation including planning, integration with overall company aims and presenting to decision makers"--
Subjects: Management, Internet marketing, Electronic commerce, Marketing, Strategic Planning, E-Commerce
