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How long does it take to read Consumer Behavior and Marketing Action?

Henry Assael

Consumer Behavior and Marketing Action by Henry Assael takes about 13 hours 10 minutes to read at 250 words a minute.

About 13 hours 10 minutes

A week or two of reading

First published 1981. 718 pages, about 197,450 words.

27 days at 30 minutes a day

Estimate based on 275 words per page.

At other speeds

Slow, 150 words a minute 21 hours 56 minutes
Average, 250 words a minute 13 hours 10 minutes
Fast, 400 words a minute 8 hours 14 minutes

The page count is the median across 8 editions, so your copy may differ. How we calculate.

Subjects: Motivation research (Marketing), Consumer behavior, Consumers, Human behavior, Motivation, Etudes de (Marketing), Consommateurs

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