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How long does it take to read Badass?

Making Users Awesome

Kathy Sierra, Bert Bates

Badass by Kathy Sierra, Bert Bates takes about 5 hours 15 minutes to read at 250 words a minute.

About 5 hours 15 minutes

A weekend read

First published 2015. 286 pages, about 78,650 words.

11 days at 30 minutes a day

Estimate based on 275 words per page.

At other speeds

Slow, 150 words a minute 8 hours 44 minutes
Average, 250 words a minute 5 hours 15 minutes
Fast, 400 words a minute 3 hours 17 minutes

The page count is the median across 2 editions, so your copy may differ. How we calculate.

About the book

The answers to what makes a sustainable bestseller aren't in the successful product. The answers are in the successful product's users. It's not the product success that matters most, it's the successful results of those who use it. Repeatedly. Consistently. Sustainably. The answer to a sustainable bestseller is to shift the focus from making an awesome product to making an awesome user of that product. The answer lies is helping users become badass not just at using the product, but at whatever it is the product can help them do and be. And some of those answers are surprising, counterintuitive, but can be implemented by anyone at any stage in a product's development. Even if you can't improve your product, you can still improve your user's experience by designing for what happens after they use it. Badass: Making Users Awesome is a course in how to create a context in which users can become more skillful, and, most importantly, to stay motivated to keep moving forward. Everything our users experience is part of that context, and even the smallest improvements can have a dramatic impact.

Subjects: Selling, Psychology, Consumers, Psychological aspects, Marketing, User-centered system design

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